Stockist Secondary Audit is an audit which tracks the stockist sales to the retailer i.e. secondary sales.

It has a panel of more than 4,500 stockists who cater to more than 50,000 retailers all across the country. The data is projected to give the sales figures of more than 400+ companies all India. It has a validation of more than 85% as proven through various validation exercises with our clients.

It helps to identify potential therapeutic categories, monitoring performance of specific brands in relation to competing brands, segmenting the market by 4 zones, 18 states, 30 metros and all town classes.